1. Information We Collect
Australian Business Pulse collects information to provide superior business intelligence services:
- Personal Information: Name, email address, company details, and subscription preferences
- Usage Data: Reading patterns, article preferences, and platform interactions
- Technical Data: IP address, browser type, device information, and cookies
- Communication Data: Newsletter subscriptions and customer service interactions
2. How We Use Your Information
We use collected information for the following purposes:
- Delivering personalized business news and market insights
- Sending newsletters and market alerts based on your preferences
- Improving our platform and developing new features
- Analyzing user behavior to enhance content relevance
- Providing customer support and responding to inquiries
- Ensuring platform security and preventing fraud
3. Information Sharing
We respect your privacy and limit information sharing:
- Service Providers: Trusted partners who assist with platform operations
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In connection with mergers or acquisitions
- Consent: When you explicitly agree to information sharing
We never sell your personal information to third parties.
4. Data Security
We implement robust security measures to protect your information:
- SSL encryption for all data transmission
- Regular security audits and vulnerability assessments
- Access controls limiting employee data access
- Secure data storage with Australian-based servers
- Regular backup and disaster recovery procedures
5. Your Privacy Rights
Under Australian Privacy Principles, you have the right to:
- Access your personal information
- Request correction of inaccurate information
- Request deletion of your personal information
- Object to processing for direct marketing
- Withdraw consent for optional data processing
- Lodge complaints with the Office of the Australian Information Commissioner
6. Cookies and Tracking
We use cookies and similar technologies to:
- Remember your preferences and login status
- Analyze website traffic and user behavior
- Personalize content and advertisements
- Improve platform functionality and performance
You can control cookie settings through your browser preferences. See our Cookies Policy for detailed information.
7. International Data Transfers
While we primarily store data within Australia, some data may be processed internationally by our service providers. We ensure appropriate safeguards are in place for any international transfers.
8. Data Retention
We retain personal information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes and enforce agreements
- Maintain business records for legitimate interests
Inactive accounts may be deleted after 24 months of inactivity.
9. Children's Privacy
Australian Business Pulse is designed for business professionals and does not knowingly collect information from children under 18. If we become aware of such collection, we will delete the information promptly.
10. Contact Information
For privacy-related questions or requests, contact us:
- Email: [email protected]
- Phone: +61 2 9876 5432
- Address: Australian Business Pulse Pty Ltd
Level 15, 123 Collins Street
Melbourne VIC 3000
Australia
11. Policy Changes
We may update this Privacy Policy periodically. Significant changes will be communicated via email or prominent website notice. Your continued use of our services constitutes acceptance of policy updates.